Brand Manager Luxury Watch Brand
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| Job Type | Permanent Full Time |
| Location | London |
| Area | London, England |
| Sector | Watch SalesAccount/Brand Manager |
| Salary | Excellent salary package |
| Start Date | asap |
| Job Ref | Bra287 |
- Description
- MAIN FUNCTION
As Brand Manager, you will be responsible for all aspects of the wholesale operation with a focus on driving sales and effective people management. In addition, you will be responsible for managing and enhancing sales, delivering and inputting sales into the brand strategy. All the while ensuring protection of the brand and its exposure within the UK market is carefully monitored and managed.
The Brand Manager is responsible for the successful implementation and supervision of agreed objectives and plans and should at all times strive to achieve and set the highest standards.
KEY RESPONSIBILITIES
Manage the day to day activities and operations of the brand in the UK
Take ownership of and manage the budget, balance sheet and income statement for the brand
Direct the people management aspect including recruitment, training, coaching and hands on involvement with the team to ensure sales techniques and standards are delivered
Provide training programmes to each account (products, VM, etc.)
Seek new distribution opportunities including the completion of tenders and internal documents to acquire appropriate funding
Drive and seek continuous improvement on product sales
Develop annual business plans
Implement corporate and international procedures (sales techniques, security etc.)
Establish the highest level of communication with the Country Manager, Brand Vice President and Headquarters
Prepare and submit the brand’s management reports
Prepare and submit the Sales/Marketing and Communication plans for the UK. Adopt the brand’s marketing concept for the UK, assisted by the Country Manager, in line with the brand’s worldwide concept
With local HR, Country Manager and the brand discuss the team strategy and enable the brand to achieve its objectives
Manage relationships with retailers
Provide recommendations and consult with the Brand HQ regarding overall product, communication and distribution strategies (in close collaboration with the Country Manager)
Inform the Country Manager and HQ of any extraordinary, irregular points or elements within your field of responsibility
Establish Sales/Expense budgets for the division, ensuring they are in line with company policy for the UK, and budget limits are respected
Responsible for the execution and delivery of payment terms/accounts receivable in line with the company policy for the UK
Suggest and execute the distribution policy for the country in line with company and Brand HQ overall distribution policy
Pricing of products according to the international pricing policy of the brand and in line with defined company policy for the UK.
Responsible for the purchase from Switzerland and the control of inventory levels (qualitative/quantitative) in line with company policy for the country
Responsible for the inventory, level shall not exceed maximum amounts set forth by company policy
Supervise the correct usage of display materials by customers
Supervise and manage the merchandising of customers in line with the marketing policy of Brand HQ
Assist Customer Services to achieve the expected level of service as outlined by brand HQ
Constantly look to improve the brand’s position within retail environments
Maintain all paperwork relating to the opening and closure of all accounts
Manage stock replenishment of accounts ensuring core profile is maintained and sales are not lost
Assemble and execute the marketing budget whilst, monitoring, updating and reporting marketing costs through the correct financial reporting structures
Coordinate budget activity, logging invoices and reconciling with the accounts department
Negotiate advertising/promotional activity where appropriate
Work closely with HQ Marketing and PR and put together engaging initiatives for accounts to drive sales
Forecasting and reporting of accounts sales
Prepare annual sales forecasts and objectives for each of your accounts
Make all necessary arrangements for any new product launch, price lists, special POS requirements
Deal with the logistical side of brand within the UK, including liaising with sales desk, raising necessary sales orders on SAP
Ensure customer enquiries are dealt with in an efficient manner
Deal with end customers for customer service issues.
Make all necessary arrangements for any new product launch, price lists, special POS requirements.
KEY SKILLS
Proven and demonstrable wholesale management experience, ideally within prestige watches and jewellery
People management experience, able to motivate and manage teams to deliver successful sales and excellent levels of customer service
Innovative individual with strong sales and marketing experience
Economic awareness with a strong business acumen
Excellent presentation and communication skills
Knowledge in marketing
Flexible approach to work and willing on occasion to stay away from home
Desire, ability and willingness to take on new and additional responsibility if the role develops beyond its existing parameters.